Google, Yahoo in display ad showdown (CNN Money)

Friday, September 18th, 2009

In a challenge to Yahoo’s display ad dominance, Google unveiled a new technology aimed at making advertising easier for marketers.

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Google tops expectations, shares up 5% (National Post)

Sunday, April 19th, 2009

Google Inc?s quarterly profit topped expectations, helped by cost controls and marketers switching to online ads from traditional media, sending its shares up as much as 5%

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Yahoo offers tools to help marketers (Reuters via Yahoo! News)

Tuesday, February 24th, 2009

Yahoo introduced several tools on Tuesday that it says will help marketers target their ads more efficiently at a time when many of them are cutting advertising spending drastically.

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