Methods behind AP-Yahoo News poll on racial views (AP via Yahoo! News)

Saturday, September 20th, 2008

This AP-Yahoo News poll was designed to dig into one of the most sensitive subjects in American politics: racial attitudes and their effect on how people will vote in an election in which Democrat Barack Obama could become the first black president.

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How AP-Yahoo News poll on race was designed (AP via Yahoo! News)

Saturday, September 20th, 2008

This AP-Yahoo News poll was designed to dig into one of the most sensitive subjects in American politics: racial attitudes and their effect on how people will vote in an election in which Democrat Barack Obama could become the first black president.

[Full Article]


How the AP-Yahoo News Poll was conducted (AP via Yahoo! News)

Friday, September 19th, 2008

The AP-Yahoo News Poll is a unique study that will track the moods and opinions of a group of people throughout the presidential election campaign. The seventh wave of this study included re-interviews of 1,740 people between Sept. 5-15 who were originally interviewed in November or early December. The extensive national survey was conducted by Knowledge Networks of Menlo Park, Calif., under …

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